Class hours: 9:40am – 2:05pm
DIM 4 | CMYK Alternative SkillsUSA Pin Design
This week you will be working with the CMYK color model. CMYK is best suited for the print world. The CMYK color model is a subtractive color model, used in color printing, and is also used to describe the printing process itself. CMYK refers to the four inks used in some color printing: cyan, magenta, yellow, and key (black).
While this is a Photoshop heavy class, I am not going to force you to use the Vector tools in Photoshop if you would prefer to use Illustrator. Knowing which tool is the best for the client needs and your own workflow is important as a designer. You first have to design if you are going to incorporate imagery you take yourself with your cameras, or use from freely available online resources (think unSplash). If you use a resource that you don’t create, be ready to show where you obtained it and that you have the rights to use it as a designer.
With that said…
If you are going to use photo / raster / bitmap imagery for your design, use Photoshop.
If you are going to use 100% illustrated content for your design, use Illustrator.
First, become versed in the design competition rules:
Next, set up a document which is:
- 8.5″ x 11″ as per the rules (portrait orientation)
- Uses CMYK as the color mode
- Has a portion of the screen for a 7″ x 7″ full-sized, and a 1″ by 1″ thumbnail-sized image
- Working with client specifics
- Using CMYK color mode and colors
- Creating something that the client (the people) want. I don’t care about your personal beliefs or values for this. The client is the competition, think through the eyes of what the populace wants. Think about your target audience, the demographic of the students. Maybe you want to go for a certain type of student. Maybe you want to focus on the designer vote. In the field of the practical arts, we must sometimes separate ourselves from the goals of the project. To this end you must focus your pin from 1 of the following 3 additional topic requirements:
- Solar Power
- Wind Power
- Inclusiveness / Anti-racism
Something else “next level” could be acceptable, pitch me an idea. What I don’t want:
- Maple Syrup
- Covered Bridges
- Simple Nature
- …all the content which may play well in a wide-open design competition. Let’s think different.
Make sure you follow the standard rules as listed in the project requirements. Year, text, etc.
Turning in work
Create a folder called “dim”.
Create a folder called “assignment_4” inside “dim”. Inside place:
- “dimPin.jpg” at as low a compression as possible. I want the portability of a .jpg, but at the highest possible quality.
- “dimPin.ai” or “dimPin.psd” so we can print your design quickly and easily.
If you don’t know how to do something
- Talk to Mr. Moore. He is very good at this.
- Talk to me.
The presentation is 100% of your grade. You will take 3-5 minutes and present:
- Goals of the assignment (1 or 2 sentences, we will all have the same-ish content, but it is good to do)
- Your work, and what you did specifically with each. What were your goals with each specific photo?
- Self-reflection. What went right? What would you change in the future? (Must have at least 1 critique of your own work, this helps growth and internal evaluation of you as a designer.)
- Show me your files / digital asset management.
Be ready by 11:10 every other Wednesday. Plan your time well. Ask Mr. Moore for Cameras. Give yourself time to go out and take great photos. Plan on at least two hours for each project in Photoshop.
Extra Credit Possibility
Mr. Moore gets to submit 8 pins from Cawd2 for the SkillsUSA Pin Design Competition. If what you create in DIM gets selected as one of his 8, I will give you a letter grade of extra credit to this project. An “A” which is a 96, would turn into a 104, which could be very useful for students that are looking to earn the highest possible grade in this college class.
Dates to remember
- Assigned Wednesday, November 15th
- Due Wednesday, December 6th at 11:10 AM through Presentation in Cawd2